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Wednesday, March 12, 2025

The BMW Artwork Automobile: 50 Years of Velocity, Sculpture, and Subversion


There’s one thing a few race automobile that calls for to be checked out. Possibly it’s the crouched stance, the exaggerated aerodynamics, or simply the information that it’s been constructed for pace—not magnificence. However for the previous 50 years, BMW has flipped that concept on its head, turning among the world’s most iconic racing and highway automobiles into shifting masterpieces.

The BMW Artwork Automobile venture began as a one-off, a wild thought from French racing driver and auctioneer Hervé Poulain, who wished to enter a race automobile that was as a lot artwork as engineering. What adopted has turn out to be some of the fascinating collaborations between automotive and creative imaginative and prescient in historical past. Fifty years later, 20 automobiles—some raced, some revered, all revolutionary—proceed to problem what a automobile will be.

And now, to mark the anniversary, BMW is sending them around the globe.

“Hervé, win! However drive fastidiously!” 

Alexander Calder, BMW Artwork Automobile #1, 1975

An Anniversary on the Transfer

“The BMW Artwork Automobile Assortment celebrates 50 years of creative freedom and visionary design. The 20 automobiles have turn out to be worldwide icons, telling tales of society, expertise, and efficiency,” says Ilka Horstmeier, Board Member for Human Assets and Actual Property at BMW Group.

To have fun, BMW is taking its rolling gallery on a world tour, with stops throughout Europe, Asia, and past. The primary occasion, “(R)Evolution of Artwork,” lands in Vienna in March, the place automobiles by Roy Lichtenstein, Andy Warhol, Robert Rauschenberg, David Hockney, and Jeff Koons will probably be showcased. Julie Mehretu’s newest Artwork Automobile, a BMW M Hybrid V8, will then head to Artwork Basel Hong Kong earlier than persevering with on an Asian tour.

“I really like that automobile. It has turned out higher than the art work.”

Andy Warhol, BMW Artwork Automobile #4, 1979

However that is extra than simply an exhibition. Mehretu is increasing the Artwork Automobile venture past the bodily automobile, internet hosting workshops throughout Africa to assist younger movie and media artists. The outcomes will probably be proven in 2026 alongside her Artwork Automobile on the Zeitz MOCAA in Cape City, proving that BMW’s artwork obsession isn’t nearly creating quick sculptures—it’s about pushing tradition ahead.

“These race automobiles are like life, they’re bursting with energy and have huge vitality. My concepts are supposed to merge with this energy – it’s all about absolutely embracing it.”

Jeff Koons / BMW M3 GT2 / 2010

The Artists and the Machines

Over the previous 50 years, BMW has handed over its automobiles to among the most influential artists of every period, giving them free rein to show pace into spectacle. The record reads like an artwork historical past syllabus:

• Alexander Calder / BMW 3.0 CSL / 1975

• Frank Stella / BMW 3.0 CSL / 1976

• Roy Lichtenstein / BMW 320 Group 5 / 1977

• Andy Warhol / BMW M1 Group 4 / 1979

• Ernst Fuchs / BMW 635 CSi / 1982

• Robert Rauschenberg / BMW 635 CSi / 1986

I believe cell museums could be a good suggestion. This automobile is the success of my dream. I want to do ten extra.

Robert Rauschenberg / BMW 635 CSi / 1986

• Michael Jagamara Nelson / BMW M3 Group A / 1989

• Ken Carried out / BMW M3 Group A / 1989

• Matazo Kayama / BMW 535i / 1990

• César Manrique / BMW 730i / 1990

• A.R. Penck / BMW Z1 / 1991

• Esther Mahlangu / BMW 525i / 1991

• Sandro Chia / BMW M3 GTR / 1992

• David Hockney / BMW 850 CSi / 1995

• Jenny Holzer / BMW V12 LMR / 1999

• Olafur Eliasson / BMW H₂R / 2007

• Jeff Koons / BMW M3 GT2 / 2010

• Cao Fei / BMW M6 GT3 / 2016

“The Automobile Ought to Not Solely Race in a Bodily Approach however Additionally within the Coronary heart”

Cao Fei, BMW Artwork Automobile #18, 2016

• John Baldessari / BMW M6 GTLM / 2016

• Julie Mehretu / BMW M Hybrid V8 / 2024

Extra Than Only a Present—A Cultural Second

This isn’t simply an artwork exhibition on wheels. It’s a full-scale cultural occasion, full with new books, fashions, and even a vogue assortment. BMW is releasing a 1:18-scale model of Mehretu’s automobile, with a smaller 1:43 mannequin to comply with. A brand new version of the BMW Artwork Vehicles guide, that includes essays and interviews on the gathering’s historical past, can also be on the way in which. And in a transfer that continues BMW’s pattern of bringing Artwork Automobile aesthetics to attire, a 3rd collaboration with Puma is about to launch later this 12 months.

“The entire BMW Artwork Automobile venture is about invention, about creativeness, about pushing limits of what will be doable.”

Julie Mehretu / BMW M Hybrid V8 / 2024

In the meantime, the BMW Museum in Munich is marking the event by combining two anniversaries: the fiftieth anniversary of the Artwork Vehicles and the fiftieth anniversary of the BMW 3 Sequence. A particular exhibition will showcase each milestones, together with a lineup of M3 Artwork Vehicles from Sandro Chia, Michael Jagamara Nelson, and Ken Carried out.

BMW Artwork Automobile World Tour 2025 (Choice)

• 20-21 March 2025: SPARK Artwork Truthful and MAK Museum Vienna, Austria

• 28-30 March 2025: Artwork Basel in Hong Kong

• 23 April-2 Might 2025: Shanghai Auto Present, China

• 18-20 April 2025: Artwork Dubai, United Arab Emirates

• September 11 Might 2025: Taipei Dangdai, Taiwan

• 23-25 Might 2025: Concorso d’Eleganza Villa d’Este, Lake Como, Italy

• 16 June 2025-1 January 2026: BMW Museum, Munich

• 3 July-31 August, 2025: Louwman Museum, The Hague, Netherlands

• 24-28 September 2025: Up to date Istanbul, Turkey

The Artwork Automobile World Tour will proceed by means of 2026, with deliberate stops in Australia, Latin America, Morocco, South Africa, Spain, and the USA.

BimmerFile’s Take

A half-century on, the BMW Artwork Automobile venture stays some of the fascinating intersections of artwork and motorsport. It’s playful, it’s provocative, and in contrast to most automotive artwork, it’s by no means static. These aren’t simply automobiles parked in a gallery—they’ve been raced, pushed, and, in some circumstances, crashed. They blur the road between efficiency and efficiency artwork.

Because the tour kicks off and BMW continues to push the Artwork Automobile venture into new territories, one factor stays clear: that is greater than only a advertising and marketing stunt. It’s a reminder that automobiles—particularly ones as obsessively engineered as a BMW—will be extra than simply machines. They are often canvases. They are often sculptures. They are often statements.

And, typically, they will even be higher than the art work itself. Simply ask Warhol.

BMW Artwork Automobile Photograph Gallery

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