With over 20 million models bought since its debut 5 a long time in the past, the 3 Collection is BMW’s most profitable mannequin, constantly setting the benchmark for sports activities sedans with its flawless mixture of efficiency, consolation, luxurious, know-how, and high quality. Apart from, it additionally stays surprisingly inexpensive.
The 330i, for instance, begins at $47,500—a value remarkably near the common transaction value (ATP) for all new vehicles in America ($48,907). After all, upgrading to the 330i xDrive ($49,500) or the 340i ($61,700) and including choices such because the Driving Help Skilled Bundle ($1,700) and Premium Bundle ($1,550-$1,950) might push the value to $55,000-$65,000. Even then, that’s corresponding to the ATP of luxurious vehicles ($58,247).
However what in regards to the competitors? How do different compact luxurious sedans measure up towards the G20’s value/worth proposition? This text goals to reply that.
European Opponents
The G20’s major rivals are the Mercedes-Benz C-Class and the Audi A5, with MSRPs of $48,450 and $49,700, respectively. Whereas the value distinction is minimal, the three Collection stays our high advice. In any case, Automobile and Driver locations the G20 3 Collection on the high of its checklist for luxurious sedans beneath $50,000, forward of the A5. Whereas Edmunds charges it as the most effective luxurious compact sedan, forward of the C-Class.
Admittedly, extra inexpensive European alternate options have additionally existed, such because the Alfa Romeo Giulia (Motor Pattern’s 2018 Automobile of the Yr) and the Volvo S60, however each have reached the top of their lifecycle.
Asian Opponents
The Lexus IS ($41,830) and ES ($43,435) are each cheaper than the three Collection and maybe provide higher high quality and dependability. That is validated by J.D. Energy’s 2025 Preliminary High quality Research, which named Lexus the highest-rated model and the IS the highest-rated compact premium automobile.
In the meantime, there’s additionally the Acura Integra ($33,000) and the Genesis G70 ($42,500). Notably, the G70 gained Motor Pattern’s 2019 Automobile of the Yr title, albeit it lacks the identify recognition that the three Collection enjoys.
American Opponents
The three Collection’ most vital American rival is probably the Tesla Mannequin 3 ($42,490). The latter stands out for its extremely superior digital interface and a formidable electrical powertrain that provides a 363-mile vary and a 0 to 60 mph time of 4.9 seconds. Whereas high quality and reliability do stay a priority, the Mannequin 3 comprehensively outsells the three Collection with 189,903 deliveries final yr (in comparison with the G20’s 31,330 models).
What about Cadillac? Nicely, with an MSRP of $35,600, the Cadillac CT4 undercuts the three Collection by over $10,000. In actual fact, price-wise, Cadillac’s competitor to the three Collection is the CT5 ($48,600), which is positioned towards the 5 Collection. Nonetheless, this discounted value doesn’t replicate higher worth for cash—if something, it simply tells you the way weak the Cadillac model has change into.
Conclusion
Many of the 3 Collection’ opponents have a decrease MSRP, however not all of them present higher worth. For a digitally targeted and sustainable choice, the Mannequin 3 is the clear alternative. The Lexus IS, in the meantime, ensures segment-leading high quality and reliability. Lastly, the C-Class and the A5 are the closest to the three Collection when it comes to the general package deal.
Our choose will at all times be the G20. Even on the finish of its lifecycle, it stays a really spectacular car. The M340i, specifically, is arguably the most effective day by day driver a few of us right here at BMWBLOG have ever gotten our palms on.
Â
